Employee experience optimization requires a broad approach

2018 Will Be the Year of Employee Experience – at least according to a Forbes article published at the beginning of the year. Why is this? Because digital transformation will only be successful if it is backed by “smart” and highly motivated employees – who in turn rely on a modern work environment.

Focusing on new ways of working in Europe

Smart services require smart employees – PAC’s analyses in the digital transformation space have shown: Employee experience and customer experience are two sides of the same coin used for payment in the digital age. Excellent customer service as well as the successful rollout of smart IoT-based business models requires “smart” and highly motivated employees.

Smart employees require a smart environment – Flexible workspaces are imperative for employees’ ability and motivation to fully exploit their potential. But employee experience depends on multiple factors, including technology infrastructure and premises design, as well as on organization and leadership.

Digital workspace initiatives are becoming part of enterprise-wide transformation projects – Projects on the subject of the digital workspace are defined with a broader scope, under designations such as “new”, “smart” or “future work” with different stakeholders involved (IT, HR, Facility Management) and based on different digital platforms by enterprises and cloud providers. Thus, digital workspace suppliers should be prepared to address new target groups and to extend their scope.

This study will provide a detailed view on how European companies are approaching new ways of working – based on a broad perspective of the digital workplace being a part of company-wide transformation initiatives. We will analyze the status quo, key action fields, investment plans and platform strategies from the perspective of decision makers in HR, IT and Facility Management departments.


The digital workplace as an integral part of company-wide transformation

MC Employee experience

Key questions the study will address

Perception and objectives

  • What role does employee experiences play in European businesses today?
  • What are the key levers to improve employee experience – from the perspective of line of business (LoB) managers?
  • How are modern (technological and organizational) concepts for addressing new work models perceived?

Employee experience optimization in practice

  • What is the focus, status quo and maturity of recent projects aiming to improve end-user experience?
  • What do decision-making structures look like and how are budgets allocated? How is cross-departmental/
  • cross-functional collaboration organized?
  • How are the results measured? How is employee experience managed in practice?

Key fields of action and investment areas

  • What are the key challenges and success factors with respect to employee experience optimization?
  • In which areas are measurements for improvement or investments planned or discussed?
  • What impact does an increasing focus on employee experience have on relationships with external partners (consultancies, technology and service suppliers)?

We hereby invite you to support this initiative and, in doing so, reinforce your positioning as a relevant vendor and leading voice in this field!

For further details on how you can profit from being a sponsor, the various options of participating, please get in touch.