The objective of this report is to provide a comprehensive overview of average daily rates in the British IT services market, and the market dynamics applying in the market. The analysis includes in scope labour rates: job level, service value chain, platforms, industries, and solutions.

“Job level” is segmented as follows:

  • Senior Manager (> 10 years)
  • Manager (8-10 years)
  • Senior Consultant (6-8 years)
  • Consultant (3-5 years)
  • Junior Consultant (0-3 years)

Through the cross-analysis of the elements of all the dimensions, teknowlogy’s rates and pricing information covers the entire spectrum of IT services on the market. The report includes growth of rates from 2017 to 2018, in addition to 2018/19 forecasts. Please note that this report covers onshore staff only, and excludes offshore staff.

This analysis is useful both for those involved in the end user purchasing process and for managers at IT services companies.

This report includes data from the teknowlogy IT services rates database and a “sister document” on the application services market rates and prices.




Contents of the report:

teknowlogy’s Analysis

  • Management summary
  • teknowlogy’s opinion
  • teknowlogy’s recommendations


  • Graphs
  • Key

Average Daily Rates Analysis – Description

  • Summary by profile type and sector

Variability of Average Daily Rates in Relation to Element Types

Detailed Profile Analysis – Service Value Chain

  • IT consulting
  • Process consulting
  • Implementation
  • Technical support
  • Systems administration
  • Application support & maintenance
  • Project management
  • Development
  • Testing

Detailed Analysis of Profiles Related to Growth Topics

  • Summary by topic
  • Cloud infrastructure transformation
  • Mobility
  • Big data
  • Digital transformation
  • Security

Scope Definition